The latest Defy 21 Chroma from Zenith is a limited edition, with some super bright rainbow colours. Is it your thing? Because it isn’t ours. Some other magazines won’t say it but we will, this looks like a £100 Swatch on your wrist and that isn’t a good thing if you’ve just splashed over TWELVE grand on it.

Yes, the price is a ludicrous £12,200 on this one.

Verdict; Buy an El Primero with regular colours instead and spend the spare five grand or so on a classic Movado triple date, a Rolex Explorer or a pre-owned Grand Seiko. Better investments long term, plus you won’t look like Tony Montana down at the disco, waiting to be shot by rival drug lords.

Here’s the press info.

Through the DEFY collection, Zenith’s most innovative and forward-thinking line, the Manufacture has developed a unique expertise when it comes to colours where least expected. Whether its dazzling gem-set pieces, its DEFY 21 Ultra series of highly chromatic movements or even artistic collaborations, the imagination is the only limit when translating high-frequency chronometry into frequencies of light and colour.

With the new the Manufacture is once again expressing this notion in its purest and brightest form yet. Since white isn’t a colour itself, but a combination of all the colours in the visible light range, it was only natural to craft the case in white ceramic with an all-over matte finish to provide a perfect contrast and further accentuate the colours within.

The sapphire crystal gives way to a refracted rainbow spread evenly across the open dial and movement, with a perfectly transitioning gradient of colours spanning the entire colour spectrum, starting with red at 12 o’clock then shifting through orange, yellow, green, blue, violet and pink in a clockwise manner.

The meticulously applied colours on the markers and 1/100 of a second scale extend beyond the dial and out of the case, with the crown’s rubber grip ring as well as the white cordura-effect rubber strap’s stitching following the colour arrangement of the dial. This also extends to the chronograph counter hands, each tipped in a different tone.

Vastly open and allowing a view into the ingenious 1/100th of a second chronograph movement beneath, the dial features raised white chronograph counters matching the case, beneath which the extraordinarily decorated movement shines through. Each bridge is finished in a different metallic colour, again following the gradient of the dial’s markers.

Limited to 200 pieces and available at Zenith boutiques and authorized retailers around the world.