Boom: Kevin Lyons Range Drops At UNDONE

The latest from UNDONE, who have a special Kevin Lyons range on the blocks and ready to go.

This fall, the world’s leading custom watch label, UNDONE,comes together with one of the world’s most prolific street artists, Kevin Lyons, for a uniquemonstrous collection showcasing, of course, his signature Monster characters.

Since first hitting the market, UNDONE has injected a dose of fun, personalization, and exclusivity in the watch world with a number of collaborations, such as with our latestcollaboration with streetwear icon Jeff Staple.

The Hong Kong-based team takes oneverything from cartoon characters to collaboration with Simple Union to modern homagesand vintage re-creations with infectious enthusiasm.

Lyons’artwork and Monsters have appeared worldwide from New York to Paris to Japan,from murals to backpacks to snowboards, and now to your wrist. As a creative director andartist, Kevin Lyons has worked with the biggest streetwearand sportswear names, includingNike, Converse, adidas, Burton Snowboards, Stüssy, Vans, and many more.

THERE’S MORE TO MONSTERS THAN JUST SEIKO

Lyons has been doodling his Monsters for years, but with the support from his kids, he began exhibiting his work, which eventually led to a show at colette in the early Noughties

The partnership with UNDONE and Kevin Lyons sees the conception of the UNDONE x KevinLyons collection-offering you two distinct pieces,

“UNDONE x Kevin Lyons Limited Edition” and “UNDONE x Kevin Lyons CustomizableMonsters.”

The UNDONE x Kevin Lyons Limited Edition is dropping on September 30th, here’s the spec;

The dial is paired with a fluorescent pink second hand to give the dial that final pop of color. You will find all of Kevin Lyons’ monsters under one lens and enclosed in a 316L stainless steelcase. The chronograph is fitted with a tachymeter bezel, born in an era fuelled by mankind’s obsession with speed and time; the vintage inspiration is the perfect finishing touch for those amongst us who enjoy a fast-paced life.

The UNDONE x Kevin Lyons Limited Edition is paired with a blue suede strap, silky smooth, the final touch for your indispensable everyday watch.

The UNDONE x Kevin Lyons Limited Edition will be limited to 300 pieces worldwide and will come paired with your personal Kevin Lyons monster mural.
THE CUSTOM OPTION
Yep, sometimes, as many watch Modders know, you get the urge to custom build your own idea what a watch model should be, whether it’s a Seiko Tuna or a Bamford London Zenith. UNDONE have thought of that, which is why you can choose from a variety of options.
The “UNDONE x Kevin Lyons Customizable Monsters” explores Lyons’ emotions asexperienced in relation to time. In true UNDONE fashion, you will be able to customize your piece from six clever phrases about time that can be mix-and-matched with one of six of his signature Monsters—leaving you with endless combinations to pick from. Well, thirty-six, to be exact.
Your customized dial will be printed on a matte white dial and housed in a black PVD coatedcase, paving the way to allow your monster to be the center of attention and stand out fromthe crowd.
The chronograph is finished with a ghost tachymeter giving you everything you need from form to function. The “UNDONE x Kevin Lyons Customizable Monsters” is paired with a black Cordura strap known for its durable property and perfect for combating your daily grind.
Turn both pieces around, and you will see Kevin Lyons’ monster munching on the UNDONE logo. The UNDONE x Kevin Lyons collection sports a wearable case size of 40mm in diameter and 47.6mm lug-to-lug, with the height coming in at 12.7mm from the caseback to the top of the hardened domed K1 lens.
Inside the incredible design is a Japanese TMIVK61 Mechanical-Quartz Hybrid Flyback Chronograph (supplied by SEIKO Manufacturing (H.K.) Limited), with a sweeping central chronograph second.
Water-resistance is guaranteed at 3 ATM/30 meters.
The UNDONE xKevin LyonsLE retails for $399 USD and the UNDONE xKevin LyonsCustomizableMonsters is
available for $349USD.

 

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