Hamilton has added a Camo variant to its Khaki range. The 45mm watch gets a NATO strap, plus beige and green colours on the dial and inner bezel. Here’s the word from Hamilton;

Designed with pilots in mind and built for a life of adventure, the Khaki Aviation X-Wind Automatic Chronograph flies through the crosswinds in a bold new guise, with camouflage patterns and new color variants extending across the dial, strap and case. Featuring an inner rotating bezel and an anti-magnetic Silicon hairspring, this high-performance piece has combat-chic looks and assertive style.

Verdict: You could lose a grand on this one in 3 months of ownership.

This is no entry level watch, it’s a hefty CHF2095 (£1930) and although it has rugged adventure watch looks, you could probably invest in a Breitling Navitimer if you like big watches, and expect to get 60-80% of the value back one day.

The same isn’t generally true of Hamilton watches, which are still not seen as true prestige or luxury watches by many collectors and posers alike. Don’t believe me? Just take a Hamilton Khaki with box n papers etc. to a pawnbroker or jeweller and see what they offer in cash, not as a PX value.

You’ll be shocked.