Bull Market For UNDONE in 2021? Maybe

UNDONE have a special limited edition watch, which celebrates the Chinese Year of The Ox.

Featuring a black dial, and gold coloured case, markers and winding crown, it houses a Seiko automatic movement. Here’s the word from UNDONE;


Inspired by the Far East and the traditional Chinese timekeeping system that dates back thousands of years, the Chinese Hour is rich in history. On the hour track are 12 Chinese characters, 6 in yellow that represents the morning hours, and 6 in grey representing the afternoon hours.

In traditional Chinese timekeeping system, each Chinese character represents 2 modern hours. For example, the first character at 12 o’clock covers the hours 11pm to 1am, the second character covers 1am to 3am, and so on. On the minute track are 12 numerals in Chinese, each representing an hour for easy reference. The caseback has 4 Chinese characters, 牛氣冲天, loosely translated to having the energy as formidable as the ox, or if you’re into trading, a prosperous bull market ahead! This design celebrates the Year of the Ox, which is part of the 12 Chinese zodiac signs.

Housed within a rose gold case, the watch is powered by a Japanese NH35A Automatic movement, with a 42-hour power reserve. The UNDONE Chinese NY model is limited to 188 pieces, with every watch numbered.

Verdict; At £416 this is slightly pricey automatic watch given that it has a Seiko movement inside and no sapphire crystal. There are better spec watches for around the £300 mark, although you can’t deny that the Chinese Zodiac charm, and the Chinese script on the watch lends it a certain unique edge. There are better buys within the UNDONE range, despite the appeal of just 188 pieces for this iteration.

Leave a comment here, we don't judge!